Tesla’s sales in several key European markets continue to decline sharply in Q2 2025, despite the new Model Y, which was blamed for disappointing sales in the first quarter, now being available.
Over the past couple of years, Tesla’s sales in Europe have been declining.
In 2024, Tesla delivered 11% fewer vehicles in Europe compared to 2023 – despite having ramped up production at its Gigafactory Berlin, where it produces Model Ys for the European market.
While this was already a bad sign for Tesla, sales started to decline at a much sharper rater in 2025 compared to an already bad 2024.
Remember Tesla sales in EU were already low in 2024. So when they decline here as much as they do compared to that, it’s actually worse compared to 2023!
Analysts here (Denmark) say that Tesla will probably never come back to 2023 levels!
I doubt they’ll ever return to 2025 levels
I doubt that too, Tesla car production is running at a deficit already, so even if Musk leaves, they can’t really make better value products to win customers back with, and they are already losing to the competition in both China and EU.