cross-posted from: https://lemmy.ml/post/49263187

Tim Sweeney claims it’s a “Scarlet Letter” which makes players “try to kill the game”

Epic Games CEO Tim Sweeney has criticised rival Valve for forcing studios to disclose when they use AI in game development.

Epic recently showed how it was integrating AI into Unreal Engine 6.

Time Sweeney said:

“If you want to launch a game, and get it as widely publicized as possible, you’ve got to put it on Steam so people can wish list it, and if you want to play it on Steam, then you have to get this Scarlet Letter of AI attached to your product, and now there is a hater community trying to kill the game.

“I think it’s really irresponsible of Valve. They shouldn’t do it, because it makes it much, much, much harder for a game developer to have a chance of success. You have to choose from either not using tools that can make you way more productive, and probably failing due to competition that does.”

Which is totally ignoring the factor that the user should know about the purchase it makes and be able to decide for themselves. Transparency for the player is not a bad thing.

  • Kirp123@lemmy.world
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    1 month ago

    Fuck you Tim Sweeney. Valve is right for putting that info up so people can make informed purchases.

      • Omega_Jimes@lemmy.ca
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        1 month ago

        I mean, they’ve been around for 35 years and they do something like 5 billion USD a year in revenue. I think they’re going to be fine.

        I don’t necessarily want this iteration of Epic to be fine, but I’m sure they will be

  • Soup@lemmy.world
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    1 month ago

    Super strong “If I told you who I really was you’d never have slept with me!” energy.

    It’s called consent. If people wouldn’t want to engage with the content unless they were misled in some way then that amounts to manipulation and a violation of trust. Looks like Epic Games just told the whole world that they would lie to their customers if they felt like the truth would give them too much choice.

    Fuck ‘em.

  • tabular@lemmy.world
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    1 month ago

    “We must do X at any cost to the user because others will do it and get the money”

    This mentality has driven the games industry to become psychologically manipulative, subscription battleass and absolutely proprietary.

    Maybe the irresponsibility is in ourselves for giving those game companies money.

  • binux@sh.itjust.works
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    1 month ago

    Bitch-boy CEO whining about rival company that epitomizes everything he doesn’t have at every chance he gets, very typical behaviour just carry on

  • Kissaki@feddit.org
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    1 month ago

    Sugar labels on food didn’t stop their sales 🤷

    I don’t see it. Disclosure is always a good thing.

    Some people care, and they should have the option to choose. Not be misled, ignored, or lied to.

  • tabular@lemmy.world
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    1 month ago

    “Think of the game-devs needing to make money” says a fat cat talking about a tool forged from game-dev’s labour without compensation and disregarding any social contracts (i.e. copyleft software licenses).

  • cley_faye@lemmy.world
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    1 month ago

    “Oh no, informing people allows them to decide for themselves, we can’t have that! I, sweeney whiney, must protect the world from informed decisions!”

    • Tim Sweeney, wearing is burger king cardboard crown screaming in front of his mirror alone.
  • Lemmayng@lemmy.world
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    1 month ago

    Tim Sweeney, the pedophile (protector) who insists that pedophiles aren’t using Roblox to commit pedophilic crimes by preying on minors? That Tim Sweeney?

    • db2@lemmy.world
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      1 month ago

      He also says that stopping ai generated csam is “gatekeeping”.

      Whenever I say this his apologists magically appear.

      • Lost_My_Mind@lemmy.world
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        1 month ago

        …gatekerping csam? Or gatekeeping AI?

        Because both are rediculous statements, but for entirely different reasons.

  • Toga77@lemmy.world
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    1 month ago

    It’s really irresponsible for Tim Sweeney to be a such a fucking moron but he hasn’t stopped that yet.

  • PierceTheBubble@lemmy.ml
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    1 month ago

    Got to keep shoveling that minimum viable product slop, but heaven forbid a label which might serve as an indication for it.

  • melsaskca@lemmy.ca
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    1 month ago

    If I am buying an “AI” game I’ll pay a couple of bucks and no more as there are no labour costs involved. If I’m buying from a company that supports human beings, I’ll pay about 50-100 bucks, depending on the game.

    • NotMyOldRedditName@lemmy.world
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      1 month ago

      This is such a terrible take.

      Just because AI was used doesnt mean there’s wasn’t immense amount of human hours put into it.

      These flags cover more than ‘the entire game was vibe coded’

      • melsaskca@lemmy.ca
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        1 month ago

        Lots and lots of hours for people who didn’t even know they were working for the “AI” companies?